The top 10 most visited sports websites in New Zealand by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | ↑1 | nrl.com | 449K | +7.1K | |
| 2 | ↑3 | super.rugby | 416K | +70K | |
| 3 | ↑4 | rebelsport.co.nz | 299K | −19K | |
| 4 | espn.com | 249K | −119K | ||
| 5 | ↑1 | formula1.com | 214K | −121K | |
| 6 | ↑2 | adidas.co.nz | 182K | −20K | |
| 7 | ↑3 | nike.com | 171K | −13K | |
| 8 | ↓7 | nba.com | 159K | −327K | |
| 9 | New | jdsports.co.nz | 152K | −14K | |
| 10 | New | footlocker.co.nz | 131K | +4.8K |
Websites that changed positions within the top 10 rankings in June 2025.
Rank | Website | Change | |
|---|---|---|---|
| 10 | footlocker.co.nz | ↑8 | |
| 3 | rebelsport.co.nz | ↑4 | |
| 2 | super.rugby | ↑3 |
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